Glue Up Launches Community Product to Help Clients Better Engage During the Crisis

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Glue Up Launches Community Product to Help Clients Better Engage During the Crisis

Marketing & Sales.
3 minutes read
Published:
Last updated: December 05, 2023

Tysons, Virginia- Today, Glue Up, a cloud-based membership and event management SaaS company, launched their new community product to help chambers and associations better engage their professional communities online. The release includes a new webinar engagement solution, digital business cards, and direct-messaging system. The community updates are in response to the COVID-19 crisis where associations, chambers, and event planners are challenged with keeping their members and attendees connected in a digital world. These new features are a way for industry professionals to provide value for their markets in troubling times.

Associations, chambers of commerce, and the event industry have been hit extremely hard with the COVID-19 crisis, significantly impacting their revenue that was primarily driven through in-person events. Founded in 2013, Glue Up’s new community product gives clients a new way to provide their community with a digital place where they can share their ideas, discuss industry news and best practices, and sell their products or services even when meeting in person is not an option. In difficult times, it is imperative that members of a community come together to help one another and this new community product gives the perfect place to make this happen.

Online networking is now crucial for sustained community growth. That’s why Glue Up is also releasing its Digital Business Card and Meeting Request features. Through these new features, organizations can enable their communities to create and share their own digital business cards, manage their contacts, and effectively network with everyone from their homes. The direct messaging feature enables everyone in a community to develop lasting relationships with each other via 1-on-1 chats with the option to share photos, emojis, and more.

While in-person events aren’t possible, everyone is turning to webinars and online events to keep their community informed and connected. Glue Up is also launching its premium “webinar engagement solution” where clients can run webinars and online events directly from the password-protected Glue Up’s interface. Clients can get a full event experience for their community by combining the existing Glue Up event management platform with new digital tools like digital business cards and direct messaging with a new easy plug & play Zoom integration that can be set up in a few clicks.

Regarding the new release, Glue Up’s CEO and co-founder Eric Schmidt said “we have worked with associations, chamber of commerce, marketing and events professionals for many years and we realize how much they are struggling to keep things afloat right now. We want to provide our clients with a product that can facilitate growth and engagement in this increasingly digital world. Our new community and webinar updates give our clients the tools to turn this crisis into an opportunity for growth.”

Communities across the country and globe are struggling. Glue Up realizes this and wants to help. Through Glue Up’s new community features, communities can connect, share, and engage with each other in ways they never could before. While organizations across the world may not be able to host in-person events right now, they can still provide value to their communities in other ways. Keeping them connected and engaged through Glue Up’s new community features is certainly a great way to do so. Request your demo here today!

Media Contact: Jeremy Smith jeremy.smith@glueup.com +1 571-358-2822

About Glue Up Glue Up is a leading provider of the cloud solutions that provide associations, event organizers, Chambers of Commerce, agencies, marketers, businesses, and NGOs with a full suite of tools designed to streamline operations, modernize processes, and eliminate engagement challenges. Glue Up’s innovative all-in-one solutions combine the best event management, membership management, email marketing, CRM, Finance, Project Management, and mobile apps.

Glue Up is currently present in 50+ countries around the world with customers ranging from local Chambers of Commerce like Queens Chamber of Commerce or Tempe Chamber of Commerce to international Chambers like American Chamber of Commerce in Poland or Hong Kong, Associations, through to community organizations and Fortune 500 customers like KPMG or Moody’s.

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