Last updated: December 28, 2023
We all know how essential membership cards are to a member's journey. They deliver a quality experience to your customers and give them a loyalty boost, thereby increasing your retention rates.
But how can you create one that reflects your brand voice as well as delivers exceptional value to your members? Should you invest in paid creator tools? Do you need a premium card template?
In this blog, we'll show you 10 online tools for creating unlimited membership cards. These are beginner-friendly, require no professional design skills, and are absolutely free!
Let’s get started.
Key Takeaways
- A membership card serves as an identity proof for members' subscription to an organization. It typically mentions membership level, issue, and expiration dates.
- Digital membership cards offer benefits like environmental sustainability, accelerated membership fulfillment, and cost savings over printed cards.
- There are several free online tools like Canva, Adobe Spark, etc to easily create customizable digital membership cards.
- Consider dimensions and bleeds if planning to print the cards. The standard US card size is 3.5 x 2 inches.
- Software like Glue Up allows the creation of digital cards with QR codes for members to access from their mobile devices. This also enables networking features like virtual business cards.
What Is a Membership Card?
A membership card is the identity proof of your members' subscription to your organization. Typically, it mentions their membership levels with the issue and expiration dates that validate their subscription for a given period.
They are typically linked to point-of-sale devices that collect user activity information. They are also offered by organizations as a part of their membership programs.
Membership cards are used to check in members at events. A subscription card may also function as a loyalty card, allowing members to benefit from membership perks such as promotions and discounts.
The Content of Your Membership Card: What Should You Include?
Every membership card is unique in terms of its content and layout. The attributes of your organization's card mainly depend on how you and your members utilize them.
It is still important to include these elements to avoid missing anything important.
- Organization’s Information: Name and logo of your organization
- Details of your member: Name, ID number, contact information, and hometown
- Scannable QR or a Bar code: To keep your members’ information secure and monitor usage
- Type of membership: Applicable for tiered programs
- Valid Till: Expiry date of the card
What Are the Two Main Types of Membership Cards?
Membership cards are mainly available in two forms:
- Physical
- Digital
The physical membership card consists of plastic material containing your membership credentials, a bar code, and a magnetic strip or chip that can store a wavelength that translates into a member's ID number.
A card's information can therefore be used to identify a cardholder whenever they use the card for checking, unlocking doors, or any other purpose.
Digital membership cards are used for the same purpose, however, they are prepared and stored digitally. By expanding its capabilities, it can also be used for photographic, IR, QR, bar codes, fingerprints, and facial recognition.
Organizations are increasingly using digital cards instead of paper or plastic membership cards. In addition to seamless production, distribution, and update, they are also easier to manage as your membership grows.
Regardless of the form you choose, it should be aligned with your goals and your members’ preferences.
Benefits of Using Digital Membership Cards
The use of digital membership cards offers significant savings in time and money, as well as improved member satisfaction, engagement, and fulfillment. Thus, both organizations and their members gain significant value and impact by switching to digital.
Here are some benefits of electronic membership cards that should make you feel confident about your decision to convert to digital.
Benefits of Digital Loyalty Cards for Organizations
- It saves time spent on printing, assembling, and mailing the card. You can simply email electronic cards, eliminating the need for print requests, envelope stuffing, and postal delivery.
- Printable membership cards typically include production costs, postage, staff labor, and other marketing materials. Going digital can significantly reduce this spending.
- Online membership cards increase your commitment to sustainability by reducing your environmental footprint.
- By increasing your turnaround time with digital cards, you can accelerate membership fulfillment processes and achieve your organization's core goals.
- The delivery of printed cards may take up to six weeks for many institutions due to staff shortages and postal delays. On the other hand, members can get their digital cards on the same day, resulting in instant gratification.
- You can track members’ level of engagement by tracking their usage of their cards. For example, if you want to reengage disengaged members, you can create an email list based on the members who attend fewer events or use their cards at physical facilities less often.
(Read our detailed blog for digital membership cards benefits for a comprehensive understanding of each point)
Benefits of Digital Membership Cards for Members
In addition to benefiting your club, digital membership cards also offer advantages to your members.
They can be safely stored on their phones so that they don't get lost, stolen, or damaged. Additionally, they can use it online for verification or discounts without having to scan it.
Additionally, members can use their QR codes to gain hassle-free entry to events, museums, and concerts.
Should Organizations Offer Physical Membership Cards Too?
While digital membership cards offer convenience, physical cards provide a unique set of benefits for both the organization and its members.Here are some reasons why you should offer physical membership cards in addition to digital options:
Proof of Membership
A physical card serves as tangible evidence of membership, allowing your members to easily demonstrate their affiliation with the organization in any setting, be it formal or informal.This facilitates organic conversations about your offerings, leading to word-of-mouth marketing, one of the most powerful marketing tools available.
Increased Engagement
Owning a physical card creates a sense of belonging and ownership among members.Carrying the card acts as a constant reminder of their membership and organization with the community, fostering a deeper connection and potentially increasing engagement with your organization's activities and events.
Streamlined Ordering and Delivery
Long waiting periods for physical cards can negatively impact member experience. You should prioritize efficient online ordering processes and ensure swift delivery within three business days to maintain positive member sentiment.
What Are the Steps Involved in Creating a Membership Card?
There is no denying the importance of membership cards; they are a powerful tool for promoting a sense of belonging. A well-designed membership card can make a significant difference. But how do you start? What are the steps involved in creating one?Here is a three-step guide that will help you understand the essential process of designing membership cards. Let’s explore these steps together.
Step 1: Select and Prepare All the Information You Need
Before planning or brainstorming design ideas, it's important to gather the mandatory information that will appear on your membership card.Here's a checklist to get you started:
- Organization's details: Include your logo, name, website, and contact information to establish brand recognition.
- Member information: Capture the member's name, ID number, and possibly a photo for identification purposes.
- Membership details: Specify the membership tier, membership level, start date, and expiration date.
- Additional features: Consider including a barcode, QR code, or magnetic stripe for easy record-keeping and potential access control.
Step 2: Create Your Card Template or Use an Existing One
Once you have all the necessary information, it's time to design your card!Here are two options:
- Design your own template: If you have design skills, you can use software or online design tools to create a custom template for your card. Alternatively, if you have resources like a graphic designer, you can have them create a design for you.
- Use an existing template: Many online resources, such as Jotform and various printing companies, offer pre-designed membership card templates. These can be a great time-saver and provide a professional look, especially if you lack design experience.
- Branding: Verify your card reflects your organization's brand identity through colors, logos, and fonts.
- Clarity: Organize information logically and use clear fonts with contrasting colors for easy readability.
- Durability: Choose a material that can withstand regular use. Standard PVC plastic is a popular choice for its affordability and sturdiness.
Step 3: Find the Provider to Print Your Membership Cards
Now that you have your information and design finalized, it's time to find a provider to print your membership cards. Here are some factors to consider when choosing a printer:- Printing quality: Look for a printer known for high-quality output, especially for details like photos and barcodes.
- Pricing: Compare quotes from different printers to find the one that fits your budget.
- Turnaround time: Consider how quickly you need the cards printed, especially if you have a membership drive coming up.
- Minimum order quantity: Be aware of minimum order requirements, as some printers may not be suitable for small batches.
- Security features: If your cards have security features like magnetic stripes or embedded chips, ensure the printer can handle them.
Following these steps and considering the additional factors will eventually help you create membership cards that effectively represent your organization and enhance the member experience.
Online Tools to Create Free Digital Membership Cards
Canva
Canva is the best free online tool that allows you to create digital membership cards for your organization. Its easy drag-and-drop model allows fast and professional card creation, making it more popular among beginners.
Being a cloud-based platform, Canva allows you to share your card templates and designs with your team, increasing your efficiency. In addition, it offers thousands of design templates for all types of organizations. There are three basic formats available: round corner, portrait, and landscape.
The best part about Canva is that there is no limit on the number of downloads on its free version.
How to Design a Membership Card With Canva?
- Click Sign up and continue with a free account using your email or Facebook account.
- Go to https://www.canva.com/create/id-cards/
- Click on Templates > Memberships
- Choose a template based on your corporate theme. Since the template library has both free and paid designs, you will have to select a free template to make sure you can download it.
- Edit the sections such as name, membership type, and renewal date. Upload a PNG file of your logo and paste it on the card. You can also customize your loyalty card using the elements in the drag-and-drop section.
- Click on download and select your format. You can choose from PDF, JPG, or PNG.
Microsoft Word
Microsoft Word has card designing features that many people are unaware of. It has all the tools you need to make and print membership cards if you need them in a hurry without signing up for an online account.
The cards can be created from scratch or you can use templates to make the process easier while maintaining an individual feel.
There are three methods for creating the membership cards in Microsoft Word:
- Using the online templates
- Using the table tool (To build from scratch)
- Using the label format in the mailing section. (To build from scratch)
To create several professional-looking membership cards at once, we will explain the template method (most recommended).
Making a Membership Card With the Microsoft Word Online Template
- Select "New" from the "File" menu. You will be creating a new document from the card template.
- In the new document creation window, type "business card" into the search field. This will bring up a variety of card templates for free (both horizontal and vertical).
- Choose the template that best fits your vision of your business card. To open the template in Word, click the "Create" or "Download" button.
- Fill out the information fields on the cards.
- You can change the format of any element. Choose any text on the business card and change the format. If you want, you can also switch fonts, change colors, size, and more.
Adobe Express
Adobe Express is another reliable source for designing your membership cards. This is an integrated set of design tools that puts you in control of the creative process. You can create a professional card without any design skills.
It also has a drag-and-drop design process. However, it has more design options than Canva that lets you change individual elements on the card templates. A variety of color schemes, backgrounds, and layouts are available for customization.
Also, you can experiment with all the different options, such as removing and adding photos.
Adobe Express has a large collection of card templates that cover a variety of membership organizations. There is a category for each, making it easy for you to find what you need, and you can print them immediately after downloading. Changing the text is all you have to do.
What Are the Steps for Designing a Membership Card on Adobe Express?
- Just like Canva, you will need to sign up for a free account through Google, Facebook, Apple, other emails, or work emails.
- Once you sign up, search for the card templates in the search bar.
- Select the template from the category and enter your details on the card. You can also play around with the colors, layout, and themes to give it a personal touch.
- Once you are done, click on the download button and save the file in your preferred format. You can choose from PDF, JPG, or PNG.
Digital vs Physical Membership Cards
Choosing between digital and physical membership cards depends on your organization's needs and your target audience. Both are important in their own ways. Some people totally prefer digital cards, while others, including Gen Z and millennials, still prefer physical cards. It's all about preference.Let's explore the pros and cons of each option:
Physical Cards
Physical membership cards are tangible cards, typically made of plastic or cardstock, that members can carry with them. These cards often feature the member's name, membership number, and organization branding. They can be used for identification, access to events, and claiming membership benefits.Pros of Physical Cards:
- Tangible representation: Physical cards offer members a sense of ownership and value. They can also serve as constant reminders of the benefits associated with membership.
- Wider accessibility: Not everyone has access to a smartphone or reliable internet, making physical cards a more inclusive option.
- Branding and marketing: Physical cards can be a mini-billboard for your organization, promoting your brand and logo wherever members carry them.
Cons of Physical Cards:
- Costly to produce and manage: Printing, storing, and distributing physical cards can be expensive, especially for large memberships.
- Risk of loss or damage: Members can lose or damage their cards, requiring replacements and potentially lost membership benefits during the interim.
- Limited data collection: Physical cards typically offer limited options for collecting data on member behavior and preferences.
Digital Cards
Digital membership cards are virtual cards stored on a member's smartphone or other digital devices. They are accessible through apps or email and can feature scannable codes for easy access to events and benefits. Digital cards are convenient, eco-friendly, and easy to update, eliminating the need for physical replacements.Pros of Digital Cards:
- Convenience and accessibility: Digital cards are always readily available on members' smartphones, eliminating the risk of loss or being forgotten at home. Statistics show that 67% of consumers prefer digital loyalty cards over physical ones. Similarly, members often prefer digital membership cards due to their ease of carrying and accessibility.
- Reduced costs: Digital cards are significantly cheaper to create and manage compared to physical cards.
- Data collection and personalization: Digital cards allow for easy data collection and analysis of audience behavior, enabling personalized communication and targeted promotions.
Cons of Digital Cards:
- Smartphone dependence: Digital cards require members to have a smartphone and reliable internet access, potentially excluding some demographics.
- Potential for technical difficulties: Technical issues like dead batteries or app crashes can prevent members from accessing their digital cards.
- Security concerns: Data security is a major consideration when dealing with digital cards. Strong measures must be in place to protect member information.
VistaCreate
VistaCreate is a free web-based tool that allows you to create membership cards quickly and easily. It has a web-based editor that allows users to edit the design at granular levels such as text, logos, images, overlays, color palettes, etc.
Again, the portal has a drag-and-drop model to help both amateurs and professionals likely. One of the unique features of VistaCreate is its Brand Kit, which can store fonts, logos, and color codes for future use.
Additionally, it provides a wide range of fonts, elements, and vector art for creating club membership cards for any type of organization. To create a personalized membership card that reflects your brand, the editor also offers a wide selection of text styles, shapes, vector arts, and stock photographs.
You can download your membership cards in PNG, transparent PNG, and JPG formats, making them perfect for social media use. The PDF format is also available if you wish to print your cards.
Using VistaCreate to Design Your Membership Cards
- Create a free account using your email or Facebook ID.
- Click on New Design and search for business cards in the template.
- Add your logo, color palettes, and fonts to the brand kit.
- Choose a template and edit its elements (you can even create a new template of your own)
- Download your members’ card and save it on your account for future use.
- Click on Crop Marks and Bleed if you wish to print it.
Business Card Maker
Business Card Maker is the best tool for those who want to create simple membership cards using ready-to-use templates.
It has an interface similar to Google Slides with easy tools. There are only three elements, the background, a logo section, and the member details. The left panel of the tool features numerous ready-made templates, and you can edit them by simply clicking their three elements.
The best thing about Business Card Maker is that it's free and doesn't require registration.
Creating Membership Cards Using Business Card Maker
- Select any design you like and double-click the text to make changes.
- Click on the logo field to attach your members’ photograph or your brand logo (recommended).
- Get a watermark-free version of your business card by clicking the Download button.
Free Logo Creator
Free Logo Creator is a 3-step online tool for creating basic membership cards. It is extremely user-friendly as you just need to create a free account to build and download your card.
Additionally, it provides around 100 templates for creating custom membership cards for all industrial organizations.
Create Club Membership Cards on Free Logo Services
- After Signing Up with your email, Go to Design Solutions and select Business Cards.
- This will take you to the artboard where you can choose a pre-made template, depending on your industry.
- Customize the template by editing the text. You can upload and paste your logo here, add some shapes and colors as well as change the corners of the card from standard to round.
- Once you design both the front and back sides of the template, save it.
- Go to My Designs > Business Card. Here you can find your created membership cards and download them.
Visme
Visme is another popular destination for unique membership cards that reflect your brand.
In the Visme template library, you can pick a business card template and edit it online with a full-featured graphic design tool.
There are 18 ready-made templates in the free account as well as a blank template (designed to fit a membership card). This empty template allows you to build your own membership card from scratch.
The best thing about Visme’s template is that it has both front and back sides for designing. It allows you to add additional information, such as a QR code.
There are a variety of components available on the artboard that you can use to modify a template or create a unique design. These include vector graphics, maps, tables, theme colors, and font pairs. You can also use the photo element to upload your logo to the card.
How to Use Visme to Create Membership Cards?
- After signing up for a free account, click on New Project > Printables
- In the Printables Search Bar, enter the phrase Business card. You will see a grid of card templates.
- Click on the template you want to use and click Edit.
- Edit the elements including text, vector designs, and the layout.
- Once you are done, download it in your preferred format.
Jukebox
Jukebox is a free tool for creating membership cards that don't require registration. The site offers hundreds of pre-built templates for the cards. Similar to Visme, Jukebox also has both the front and back sides of the card.
There are simple elements on the artboard including text, lines, background, images, and shapes.
Make Membership Cards on Jukebox Design Tool
- Open the Jukebox Home page by clicking this link.
- Select a template of your choice to go to the artboard.
- Quickly customize the card by adding company details such as the name, logo, address, and website.
- Once you have designed your digital card, download it in PDF, JPG, or PNG format.
Free Membership Card Templates
Every online tool has a blank template that allows you to build your membership card from scratch.
If you are looking for inspirations other than the premade layouts given above, download our free customization templates.
All you need to do is upload the cards on the free tools listed above, add your information, and you're ready to go. You can either forward them as digital cards or print and mail them to your members.
Things to Consider When Printing a Membership Card
Printed Membership Cards are slightly different from digital membership cards. Besides their dimensions, you have to take care of their bleeds.
A standard US membership card has a size of 3.5 inches x 2 inches which equates to 88.9mm x 50.8mm.
If you’re planning on getting it printed, then you will have to set a bleed of 1/8th of an inch. Keep your important information well within the bleed zone to prevent it from being cut off after printing.
This will make your finished artwork size with bleed will be 3.75 inches x 2.25 inches.
Create a Free Digital Membership Card With a Scannable Qr Code (4-Step Process)
An alternative to using online design tools is to use an all-in-one membership management software like Glue Up.
Glue Up allows you to create a loyalty card for your members’ for free with a self-generated QR code, saving hours of entering member info manually.
Here's how you can do it yourself - it only takes four steps to get started:
Step 1: Sign Up for a membership management account on Glue Up. Once you have a Manager account, you can feed your organization’s information on the platform.
Step 2: Ask your members to install the My Glue App. This app is specifically designed to provide an exceptional membership experience to your members.
Step 3: Update your members’ information on the platform, including their names, subscription dates, and membership tiers.
Step 4: That’s it. They can now view their membership card with the QR code by going to their Profile > Membership.
The Glue Up application allows members to access their electronic cards conveniently from their mobile devices. The application gives users the ability to update their membership profiles, while still allowing the organizations to validate the changes.
Virtual Business Cards for Effective Networking
Virtual business cards are a new trend gradually gaining traction, thanks to smartphones sitting in every professional’s pocket.
They exist online under an account you own and can be accessed at any time. The card essentially includes your name, company title, position, and contact information.
The primary use of a virtual business card is in networking. This means you can share your business card virtually during webinars, community platforms, or group chats.
NFC Stickers: A Modern Solution for Membership Cards
Organizations are constantly seeking innovative solutions to drive stellar member experience and streamline verification processes. One such modern solution is the use of NFC (Near Field Communication) stickers as an alternative to traditional digital cards.What are NFC Stickers?
NFC stickers are small, programmable tags that can be easily branded and attached to various items, such as phones, wallet tokens, or keychain charms. These stickers contain a microchip that stores information, which can be read by NFC-enabled devices with a simple tap.Benefits of Using NFC Stickers:
- Cost-Effective: NFC stickers are relatively inexpensive to produce and distribute, making them a budget-friendly option for organizations of all sizes.
- Easy Implementation: The process of programming and distributing NFC stickers is straightforward, allowing for quick deployment and minimal technical hassle.
- Enhanced Member Experience: Members can attach these stickers to their personal items, ensuring they always have their membership information readily accessible without the need for a physical card.
- Versatile Branding: NFC stickers can be customized with your organization's branding, serving as a constant reminder of membership and promoting a sense of belonging.
- Secure and Reliable: NFC technology provides a secure method of storing and transmitting membership data, reducing the risk of fraud and ensuring reliable access to member benefits.
How to Implement NFC Stickers:
- Design and Branding: Start by designing your NFC stickers with your organization’s logo and branding elements to ensure they are visually appealing and easily recognizable.
- Programming: Use NFC programming tools to encode the necessary membership information onto the stickers. This can include member IDs, access credentials, or links to digital profiles.
- Distribution: Distribute the NFC stickers to your members, along with instructions on how to use them. Certify that members understand how to attach the stickers to their preferred items and how to tap them with NFC-enabled devices for verification.
- Integration: Integrate the use of NFC stickers into your membership management system, ensuring seamless access to events, benefits, and other member-exclusive offerings.
NFC stickers present a modern, efficient, and cost-effective solution for membership verification. This technology lets organizations enhance member experience, streamline verification processes, and promote a stronger sense of community. Explore the potential of NFC stickers for your organization and take the next step in innovative membership management.
With Glue Up, your members have the ability to network efficiently with virtual business cards. Once they install My Glue, your members can share their business cards during events, webinars, and one-on-one chats. This helps them to network more efficiently while building more meaningful connections with other professionals.
Want to discover how Glue Up can help you increase members’ satisfaction and engagement? Book a demo today to learn more about the numerous opportunities to grow your organization.
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